Snacking startup Samosa Singh increase Rs 17 cr in Collection A funding – ET Retail


Snacking startup Samosa Singh raise Rs 17 cr in Series A funding New Delhi: Snack startup, Samosa Singh has raised Rs 17 crore in a Collection A funding spherical led by She Capital, together with continued participation from follow-on buyers Fireplace Ventures, the corporate mentioned in an announcement. The funding spherical additionally noticed participation from early-stage fund Equanimity Investments, Japan-based AET Fund, and the AL Belief.

This quantity will allow the Bengaluru-based model to scale up its operations, enhance its manufacturing capabilities, and increase in multi-cities, whereas additionally permitting it to enter the households by means of their fast supply by way of cloud kitchen mannequin, the assertion additional mentioned.

“Ardour for our product drives every thing we do, and we’re thrilled to have discovered a set of companions whose beliefs align with ours. Their backing and expertise will permit us to increase our presence pan-India and enhance our manufacturing capability manifold, enabling samosa lovers throughout the nation to expertise the change,” mentioned Shikhar Veer Singh, co-founder & CEO of the corporate.

Samosa Singh at present operates in Bengaluru and Hyderabad, with plans to ascertain and consolidate its presence in South India within the coming 12 months. Since its founding, it has partnered with nationwide manufacturers equivalent to INOX, PVR Cinemas, and Café Espresso Day, amongst others.

In 2019, Samosa Singh entered into strategic partnerships with multinational retailers for the launch of its ready-to-eat and ready-to-cook samosa ranges. Samosa Singh lately opened its flagship outlet at Bangalore Worldwide Airport.

“She Capital was created with a imaginative and prescient to empower & allow high-growth women-led companies within the nation. As our first funding, Samosa Singh led by Nidhi is a good embodiment of this imaginative and prescient. What excited us about them is the distinctive insights & innovation that Nidhi & Shikhar convey to one of the vital consumed snacks within the nation. Constructing on expertise, scientific analysis & key client insights with out diluting the expertise or high quality for end-users is what makes this model an important guess. We’re excited to associate with them as we make Samosa Singh a family title,” mentioned Anisha Singh, founding associate of She Capital.


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